1   Potential clients are searching for your products/services ON-LINE!

Your potential customers are flocking to the internet in ever increasing numbers and at ever increasing speeds. They are doing more shopping, searching more for products and services, and communicating online more than ever before. The bridges have been burnt, and business is now irrevocably linked to the Internet. There are close to 500 million Internet users around the world . Latest data show that there are approximately 320 million separate searches conducted on the internet every day. According to the US Department of Commerce, Internet traffic is currently doubling every 100 days. Whether you run a small practice or a large corporation, your customers are already online. If you want to ensure your business has a bright future, you must have an online presence.
 

2    Most of your key competitors are already online

No matter what your field of business, your key competitors will likely have a "well-oiled" website and online marketing/communications strategy in place. They know that developing an online presence has helped establish a credible, professional image to a wider potential market. Furthermore, their website never sleeps, but is open for business 24/7. It has allowed them to instantly share information with their existing client-base, promote new products or services, invite instant customer feedback on products or services, post customer testimonials. Your competitors have websites. They refer clients to them often. Your customers and prospects have probably seen them too. Loyalty is all but dead - you must offer better value to retain and grow your client base. Getting a website is smart and will allow you to compete in today's market.

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